Who We Are...

We are a family business (Ish and Al are E17 local residents and have a tiny human together).

We are picky about our people and our products. We are not any old drinks distributor.

Starting as a one-woman show, Al created the Real Al Company by selling cask beer to pubs. It was while journeying through London that she noticed an apple-shaped gap in the market.

“I must bring proper cider to the people!” she exclaimed to a dark and empty pub basement.

One dog, one baby and a wonderful team later – we’ve opened a taproom and delivered enough tasty craft ciders, perry and beer to fill the Thames.

What We Do...

We’re a drinks distributor, devoted to delivering fresh brews and blends with pints of knowledge, enthusiasm and a whole lotta love.

You wanna wow people with crisp, surprising and straight-up tasty flavours? Our stock covers the lot.

Naturally, we’ve tasted every single keg, bag in box, can and bottle we carry… many, many times!

Meet The Team



The Real Al herself! Al spins all the plates, but she’s known best to crunch a deal or two. You can usually find her on the football pitch, if she’s not sinking pints of course.




Ish, the brains behind our subtle branding & taproom. She’s partial to a bit of colour.




The number cruncher of the team, who has been with us for 2 years and we only just found out he’s a professional Poker player!



Driver and Warehouse Manager

The cheeky chappy that delivers your cider, always with a big smile..even if he’s been in standstill traffic for 3 hours to get to you. Loves a East London boozer, The Virgin Queen in Hackney is his ultimate fav.




We couldn’t possibly run the business without her, another numbers guru and fantastic cheese connoisseur.




Excellent barker, mad ball catcher!

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